Why do many believe that freelancing does not work in Pakistan?


People are beginning to voice their opinions regarding the benefits and drawbacks of freelancing as it grows in popularity around the world due to a shortage of job opportunities. The keyword has also become a sensation in Pakistan. To teach freelancing, a number of government and private programmes have been established. Unfortunately, the majority of people still assume that freelancing is a waste of time. Let’s take a look at why freelancers don’t succeed.

There could be a variety of explanations for this observation, but I’d like to take a moment to argue why everyone should try their hand at digital freelance work and sell their talents on markets to generate money.

From the standpoint of expansion:
According to the MOIT (Ministry of IT and Telecom), Pakistan’s technology exports were $224 million in August 2021. In the same month previous year, the export was $124. This is an increase of more than 80%, with forecasters predicting a further increase in the same month the following year. IT exports have surpassed $2 billion in the current fiscal year, compared to $1.44 billion the previous fiscal year (fiscal calendar 2019-20).

2021 freelancing exports

Freelancers have played a critical part in achieving these staggering figures for IT exports. So far, freelancers from the Digiskills programme have remitted more than $200 million. This tells us that freelancing is a solid and practical option for everyone.

Beginners will be able to afford it (up to 2 to 5 years). You must have excellent communication and business growth skills.

Read More : Pakistani startups are making waves around the world

You’re fragmented because, while you have outstanding technical talents, you struggle with communication and company development. The art of selling is exactly that: an ART!

People fail (in large numbers) for a variety of reasons, including:
a lack of time management (You have to allocate certain hours in a day on different marketplaces by bidding, searching for the clients).
Inability to wait (You’re competing against the finest of the best, so be patient.) Your task become easier if you have good communication abilities).
BUT, hold on a second…

You believe freelancing is ineffective because you are unable to locate buyers who are interested in your services. The true issue is locating those buyers who are on the lookout for you.

When people fail to discover clients who are looking to engage their skills, they give up. This is the actual depiction of freelancing sadness.

What is the answer?
The solution is straightforward. Switch the manner of work to make freelancing feasible in the long run with the best return on investment (time and money).

Instead of you looking for clients, why don’t you make them come to you?

Do this in addition to freelancing Hustle, in my opinion…

  • Make a website and promote for freelance-related keywords on Google.
  • Create a presence on Facebook, Instagram, and LinkedIn.
  • Talk about your work all of the time. Consistency is key. This takes time to develop, but once it does, the sky is the limit.
  • Investigate various sources of income.
  • Consider affiliate marketing in the same skill set that you provide as a freelancer.
  • Consider a blog combined with a YouTube channel (both exhibit positive results adjacent to each other).
  • Consider the product (expand avenues of services).
  • Start a business, create jobs, and expand tremendously.
  • It’s what you show them that they see. You’d better put up a good show!
  • Do not overlook the importance of establishing a strong presence on various social media sites during this process.

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